For six years I ran my business on one assumption I never actually checked: more clients means more money. It’s not a crazy assumption, but I never sat down and tested it. So when I finally did at the start of this year (with an accountant walking me through my own numbers), I found out […]

You’re posting consistently, the content looks good, engagement isn’t terrible. And yet, something’s missing – the sales/lead/[insert your goal here] isn’t coming to fruition. Social media can feel like a moving target with all the trends and constant algorithm changes, but at the end of the day, one thing always stays true: social content stops […]

Over the last six years, we’ve seen behind the scenes of over 100 woman-owned businesses and we’ve seen the same thing time and again: when you’re approaching seven figures, everything has to shift.  We’ve been through that shift with our clients now making $1M+ every year and we’re here to share with you exactly how […]

Have you heard AEO or GEO mentioned recently? It’s been all the rage in the Instagram feed and at networking events. These terms are new to almost everyone, but the shift they describe is real, and it changes how your business gets found online. Here is the short version: SEO gets your website ranked. AEO […]

Through my six years in business, I’ve chatted one on one with hundreds of women. And in those conversations around hiring support, a theme started to emerge.  So many women have experienced negative interactions with contractors. One woman I met with was hesitant to hire because she had shared all her passwords with a contractor […]

How operational support gave a $800K business owner 15 hours a week back — without slowing down growth. The Goal Our client, who earns $800K annually running her own accounting firm, came to us needing something different than marketing support. She has hundreds of clients and a full staff, including her husband. She’s also a […]

How full-service operational support helped a solo coach grow from $250/hour sessions toward a $1M corporate training business. The Goal Our client started as a communications coach, charging $250 an hour for one-on-one sessions, building her business while living in an RV and welcoming her first daughter. As the business grew, she ran into a […]

How a full-funnel social media and email strategy drove real foot traffic in 30 days. The Goal Our client, a bar and restaurant, came to us with one clear priority: get more people through the door. They wanted to reach both new customers who had never heard of them and returning guests who needed a […]

Seasons are one of my all time favorite things. The changing of what was into what is, the opportunity to start fresh and leave heartaches of the last few months behind while letting the joys propel you into what’s next. And there’s something particularly special about Spring. Sunshine, wild flowers and longer days put me […]