effective marketing can't be on your plate anymore
Hiring and firing to build the team that is fully bought into your mission and executing to your high standards.
A calendar full of networking and sales calls to keep your pipeline full of warm leads and revenue growing.
Eat meals, take showers, and maybe even read a personal development book?
full funnel marketing strategy and execution & scalable operations to not only reach your goals, but thrive as a business and an individual.
you can't do all that, and you don't have to
we are your full marketing team
We’re all about
We believe in full funnel, data-driven marketing tailored to your business.
That means your website is maximized for SEO, AEO, and GEO, your social content is aligned with your top of funnel messaging, your freebie converts, and your newsletter engages watchers and turns them into buyers.
Everything from the big picture of your company’s brand to the small details of every caption are strategically planned and executed. You’re as high-touch or hands-off as you want to be— ROI happens either way.
The behind the scenes of your business is just as important as your client-facing marketing efforts. Our operations partnerships involve tech stack audits, full CRM set up, project management system creation and optimization, and aligned project manager and VA referrals to keep everything moving forward.
customization
Strategy can’t scale without a strong foundation. That's why the first 30-60 days of our partnership are dedicated to auditing your current presence, optimizing what exists, and building out the marketing materials and strategy needed to reach your goals.
Once everything is live, typically at the start of month two, we allow at least 30 days to gather statistically significant data before we begin formal reporting on results. From there, our full-funnel approach compounds month over month, with each effort building on the last.
This is why our ongoing partnerships start at a minimum contract of six months. Real results take real runway, and we're committed to laying the foundation that makes both possible.
Absolutely! We’re all about customizing to your business needs and structure. If you already have someone crushing social creation, we can partner with strategy. Love your VA? Great! We'll integrate them and their best skills in our execution process. If you don’t have a team at all, that works, too! We have hand selected experts to meet your specific needs, so we can be your team, or an extension of the team you have.
We’ll kick off with a one hour call to go through your business structure, strategy, and needs. From there, we will organize our recommendations on where to start and dive in! Operations support with Virtual Cornerstone is on a project basis to clarify, optimize, and/or create your best operational system. We'll communicate through Slack and/or email throughout the process and touch base regularly about all progress and needs.
After our initial onboarding phase, we’ll be off to the races for you! Your time will be reviewing/approving strategy with our monthly check-ins and ongoing approvals process. Otherwise, we’re your full service team keeping things running so you can focus on what needs YOU. (And get a lot of time back.)
Communication takes place via email and Slack (we love a voice memo for the ideas that come to you in the school pick up line that need to be brain dumped somewhere). All ongoing partnerships include a monthly data review and future strategy call which can be live via Google Meets or delivered as a Loom.
PARTNERSHIP
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